The Era of Agentic Connected TV

The Voice of Your
Connected TV Operations.

GraySwan provides agentic AI solutions for ad operators. Continuously monitor performance signals across supply, demand, pricing and delivery to drive meaningful actions.

Mastering the Connected TV Stack

Go way beyond dashboards with agents that monitor, analyze, and optimize your ad tech operations.

AI that understands

Deep intelligence into what makes your Connected TV business tick. We analyze billions of transactions to surface answers before the questions are asked.

SWANBOT INTELLIGENCE
SwanBot

Good morning ☕! You're looking at 5.4B requests from Feb 2-9, generating $23.2M in revenue at a $9.35 CPM. This represents a 46% fill rate 🎉. We found 5 events that led to higher than average CPM.

Olympic Story Sp...Prime Time Highs...Premium Inventory...Interactive Ads...Audience Match...

AI that watches your back

Identify bid drops, outages and latency spikes before they impact your bottom line. Real-time alerting and actions with deep learning and agentic RCA.

ZipLoop Outage

Channel ZipLoop experienced a display outage from February 4th at 6:00 PM EST to February 5th at 11:00 PM EST. The root cause was identified as...

Event Details

Kinetic Motors - Freedom SUV : Spike

A spike in video impressions was detected on January 19th at 10:00 AM EST due to a configuration change. The spike represented 99% of the last 24 hours volume and a 600% change week over week.

View Anomaly

AI that works for you

Activates LLM powered agents to work on your behalf. Answer questions, provide insights, find opportunities, and take action.

Yield Optimization Opportunity

Detected floor price inefficiency in "Sports" category. Raising floor by 15% to capture high-demand liquidity could...

Potential +12% Lift

Stability Improvement

"SpaceWave 24/7" shows strong revenue potential despite 3 major outages this week. Prioritizing availability could protect income.

Protect $4.5k/day
Meet Your New Ad-Ops Pilot

Wingman by GraySwan

Wingman is our flagship agentic enterprise command center designed for high-volume Connected TV publishers and marketers. Orchestrate your entire GraySwan operational integration from our robust cloud platform.

  • Integrated Event and Anomaly Detection
  • Natural Language Event Analysis
  • Natural Language Operational Data Explorer
  • Seamless Copilot & Analytics Platform Integration with SSO & RBAC
  • Enterprise Issue tracking using Jira, ServiceNow, PagerDuty and more
  • Instant Operational Collaboration via Slack, Microsoft Teams
  • Full Enterprise and Whitelabel Partner Integration
Book a Wingman Demo
Wingman by GraySwan Dashboard

SwanBot gives your Wingman a voice.

SwanBot transforms complex data analysis into a seamless conversational experience. By eliminating the need for manual dashboard monitoring or SQL querying, SwanBot empowers your team to interact directly with your operational data. It processes billions of signals in real-time to deliver precise insights, from revenue performance to anomaly detection, ensuring actionable intelligence is always at your command.

SwanBot Agent

Active

Thinking...
GraySwan Intelligence
Type your Connected TV question...
Developer Platform

Programmatic Intelligence API

Access GraySwan’s deep learning and agentic modules directly. Integrate into existing products or white-label capabilities to your own customers. Built with enterprise-grade security, key management, and scaling with a menu of capabilities to choose from. Scale powerful features quickly with our AI components.

Access API Documentation
API V2
// GET /intelligence/summary?start=2026-02-08T20:00Z&end=2026-02-09T04:00Z

{
  "summary": "Revenue spiked 22% due to Super Bowl LX.",
  "summary": {
    "impressions": "1.2B",
    "avg_cpm": "$32.50"
  },
  "events": [
    {
      "id": "evt_5521",
      "title": "Unusual CPM Spike",
      "duration": "14829s"
    }, {...}
  ],
  "hourly": {
    "cpm": [12.5, 13.2, 14.8, 18.5, 32.4, 28.1, 15.2, 13.0],
    "total_transactions": ["1.21B", "1.23B", "1.25B", "1.32B", "1.30B", "1.28B", "1.22B", "1.20B"]
  },
  "compare": {
    ...
 }
}

Period Summary

Feb 8 20:00 - Feb 9 04:00 UTC
+22%Rev Lift
1Event

Request a Demo

See how GraySwan can transform your Connected TV operations.

In The Press

GraySwan is at the forefront of the generative AI revolution in adtech, gaining recognition from top industry voices.

GlobeNewswireFEB 2026

Media Companies Gain Operations Observability With Operative-GraySwan Partnership

Strategic partnership delivers comprehensive operational observability, empowering media companies with real-time insights and enhanced efficiency.

Operative
READ ARTICLE
NEXT TVMAY 2024

Inscape Founder Zeev Neumeier Launches GraySwan to Optimize CTV Ads

Neumeier’s return to the ad-tech startup scene promises to fix broken frequency capping and fragmentation in streaming advertising.

READ ARTICLE
Business InsiderNov 2023

11 generative AI adtech startups to watch

Business Insider features GraySwan as a top generative AI startup to watch in the adtech space, highlighting how agentic AI is solving the massive data complexity within the Connected TV ecosystem.

Read Full Article